Pop Secret

Looksee tracks 47 products from Pop Secret in the catalogue. Across the 47 scored products, the average Looksee Score is 38/100 (Poor).

Score breakdown: Poor (36), Fair (7), Excellent (3), Bad (1). Highest-scoring: Jumbo Popping Corn at 100/100. Lowest-scoring: Sweet 'n crunchy premium popcorn at 17/100.

Nutri-Score grades in this catalogue: D (8), E (7), A (3).

Processing level (NOVA classification): Group 4 — Ultra-processed food (41), Group 3 — Processed food (3), Group 1 — Unprocessed or minimally processed (1).

Category: food (47).

Every Looksee Score combines three independently validated signals into one 0–100 number, where higher is always better: Nutri-Score (nutrition quality — calories, saturated fat, sugar, and salt weighed against fibre and protein, up to 40 points), NOVA classification (degree of industrial processing, from unprocessed to ultra-processed, up to 35 points), and additive risk (a risk-weighted penalty for ingredients flagged by EFSA or peer-reviewed studies, up to 25 points). If a pillar has no data for a given product, it is dropped from both the numerator and denominator so the product is never penalised for a data gap. See the full scoring methodology →